Thompson Brand Partners


Two years ago, we sent out a series of Christmas decorations inspired by the remarkable work of Wilson Bentley, the first man to successfully photograph real snowflakes. His book ‘Snow Crystals’ was published in 1931, some 30 years after he’d started producing the images and it was the first time that most people had witnessed the hidden beauty and the infinite variety of these sublime structures.

Ever since we did the decorations, we’ve wanted to create a digital snow-maker that goes some way towards replicating the natural processes that result in this unique phenomenon. NIX is our first attempt to do this. Most importantly though - you are the creator. The traditional cutpaper snowflake is inverted, so you can grow your own snowflake by adding crystals from the central root of the flake.

Have a play - it’s quick and easy and the results are always beautiful. Then, send your unique creation to a friend - you made it after all.

The last word should go to Bentley, to whom this piece of work is dedicated:

“I found that snowflakes were miracles of beauty; and it seemed a shame that this beauty should not be seen and appreciated by others. Every crystal was a masterpiece of design and no one design was ever repeated.”
Make snow